Insights

Analysis on policy, reputation and public trust.

Our published thinking on the decisions that shape how institutions are regulated, reported and judged.

Commentary6 min read

Boards that treat reputation as a downstream communications problem consistently discover its true cost at the worst possible moment.

27 July 2026Read

Policy Analysis7 min read

Effective advocacy in Nigeria rests less on access than on the quality of the case being made and the discipline with which it is sustained.

21 July 2026Read

Commentary5 min read

Most reputational damage in a crisis is inflicted not by the incident itself but by the vacuum that follows it.

13 July 2026Read

Industry Insight6 min read

Thought leadership fails when it is treated as publicity. It works when a leader has something specific and defensible to say.

6 July 2026Read

Industry Insight6 min read

The relationship between institutions and journalists has changed. The organisations that adapt earn coverage; the rest buy it and are believed less.

25 June 2026Read

Commentary6 min read

A calendar of activity is not a strategy. A strategy states what change you are trying to produce, in whom, and how you will know it worked.

14 June 2026Read

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Occasional despatches on policy, reputation and public trust — written for people who make decisions, not for a feed.